Adweek2 months agoMarketingKroger Strikes Data Deal With Yahoo DSPYahoo Advertising partners with Kroger Precision Marketing for data sharing and targeting through DSP, reflecting the growing intersection of retail and media platforms. [ more ]
Exchangewire6 months agoBusiness intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoArtificial intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoArtificial intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoArtificial intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoArtificial intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoArtificial intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoArtificial intelligenceYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]
Exchangewire6 months agoMarketing techYahoo Blueprint: A New AI-Powered Suite for Better Ad Performance & OptimisationYahoo Advertising has launched Yahoo Blueprint, a central AI suite that enhances decisioning and makes AI more accessible. The suite leverages Yahoo's extensive machine learning and data-driven decision-making history. [ more ]